Kolkata, March 24 (IANS) Its raining discounts for voters in West Bengal's Burdwan district, courtesy a new strategy adopted by election officials to increase participation in the Lok Sabha poll.
Shoppers in the district can avail special concessions at malls and market places upon producing their electoral photo identity card (EPIC) on specific dates or by showing the left finger marked with indelible ink to prove that they have exercised their franchise, said Burdwan District Magistrate and District Election Officer (DEO) Saumitra Mohan.
"This is a first of its kind initiative in the country...where discounts will be offered to encourage more people to participate," Mohan told IANS over phone Monday.
"The offers have already begun in some places and they will extend for the next two days after the polling dates," he said, adding meetings were held with market committees, shopping malls and chambers of commerce to execute the venture.
The discount percentages vary from five to 10 percent.
The district has three Lok Sabha constituencies - Bardhaman Purba, Bardhaman-Durgapur and Asansol.
The Burdwan initiative is set to be replicated in other districts as well, Mohan said.
Delhi's YouTuber arrested for honey trapping businessman: 80 lakhs were looted by threatening to implicate in a false rape case
Delhi Police has arrested a YouTuber who honey-trapped a businessman and looted Rs 80 lakh from him. This YouTuber named Namra Qadir had threatened to implicate the owner of a private company in a
KL Rahul guilty of LSG defeat: His slow batting in the Powerplay made the team heavy, scored 10 runs in 19 balls, and went on
The 63rd match of IPL 15 was played between Rajasthan Royals and Lucknow Super Giants. Rajasthan team won the match by 24 runs. If we talk about the villain of this match, then Lucknow captain KL
Bharat Jodo Yatra: Kharge reached Rahul before the election of Congress President, now the crisis in front of the Gandhi family
Pollution has started increasing in Delhi-NCR. Due to this, the air quality in Delhi once again reached the poor category after 11 days on Sunday. On Monday too, the air quality remained in the poor
Gujarat's 3.10 lakh crore budget: Most allocated to education, health, and social sectors, special focus on tourism as well
The budget session of the Gujarat Legislative Assembly started on Thursday. At the same time, today Finance Minister Kanubhai Desai presented the state budget. The budget size for 2023-24 has
World's Most Happiest Country: India ranked 126th in the Global Happiness Index of 143 countries, and Finland remained on top for the seventh consecutive time.
India ranks 126th among 143 countries in the Global Happiness Index. In this index released on Wednesday, Finland has topped for the seventh consecutive time and Israel is in fifth place despite the
Khalistan: Trudeau failed to provide evidence, on this basis Canada accused India of being involved in the murder of Nijjar.
Canada has accused India of involvement in the murder of Khalistani terrorist Hardeep Singh Nijjar. However, Canada has failed to provide the necessary evidence in this case. Amidst all this, it is
Salaar Teaser Out: Prabhas is ready to hit the screen again after Adipurush, the teaser of Salaar came out
Salaar Teaser Out: Prabhas has been in discussion about his film 'Adipurush' for some time now. In this film directed by Om Raut, he played the character of Lord Ram. Along with the makers, Prabhas
Jharkhand: Recognition of private universities that do not follow UGC guidelines will be canceled, Governor gave instructions
Jharkhand Governor Ramesh Bais issued an important guideline on Thursday. Governor Ramesh Bais has directed the officials that if any private university is found to be violating the norms set by the
Kejriwal meets Lt. Governor
New Delhi, Feb 10 (IANS) AAP leader Arvind Kejriwal Tuesday met Delhi Lt Governor Najeeb Jung to convey that he had been elected leader of the legislature party, an official statement said.Kejriwal
Ear tag to help learn more about tuna
Kochi, Feb 7 (IANS) An ear tag for tunas - aimed at knowing more about the fish's aquatic life - is now ready.The Hyderabad-based Indian National Centre for Ocean Information Services (INCOIS)