The festive shopping season is set to get underway with Amazon India announcing the start date of its annual Great Indian Festival 2026 sale. The mega shopping event will begin on October 8, 2026, with deals across smartphones, electronics, fashion, beauty, home appliances, groceries and other everyday essentials.
Amazon is also highlighting new product launches, exchange offers, No Cost EMI options and several dedicated deal categories as part of this year's festive sale.
Amazon Great Indian Festival 2026: Deals and Offers
According to Amazon, shoppers can expect special deal formats including Blockbuster Deals, Top 100 Deals, Mega Deals and 8 PM Deals during the Great Indian Festival. The company is also promoting offers such as Buy More Save More, Exchange Mela, Amazon Combos and No Cost EMI options across eligible products.
The sale will cover a wide range of categories, including smartphones, consumer electronics, TVs, fashion, beauty products, kitchen and outdoor products, home décor, appliances and everyday essentials.
Amazon says customers can expect its lowest prices of the year on a wide selection of products, although individual product prices and discounts will vary and will be revealed closer to the sale.
SBI Cardholders, Prime Members to Get Additional Benefits
Amazon has announced a 10% instant discount on eligible transactions using SBI Credit and Debit Cards, including eligible credit-card EMI transactions. Prime members will also be able to access up to 10% additional savings on select offers, subject to the applicable terms.
The exact discount available on individual products will depend on the offer and eligibility conditions. Shoppers should check the terms displayed on Amazon during the sale before making a purchase.
Prime members will also have access to a festive entertainment lineup on Prime Video, with new Originals and other titles across genres and languages.
Amazon Expands Delivery Network Ahead of Festive Sale
Amazon is also expanding its logistics infrastructure ahead of the festive shopping rush. The company has announced 20 new fulfilment centres, six new sort centres and 150 new last-mile delivery stations as part of what it describes as its biggest-ever operations network expansion in India.
The company has created more than 160,000 seasonal work opportunities across its operations network covering around 400 cities in India.
Amazon Now to Reach 100 Cities Before Diwali
Amazon is also expanding its quick-commerce service, Amazon Now, ahead of the festive season. The service currently reaches millions of customers in more than 60 cities, including Tier 2 and Tier 3 locations such as Jalandhar, Tirupati, Warangal, Dharwad, Vellore and Berhampur. Amazon says Amazon Now is planned to reach 100 cities before Diwali.
The service offers rapid delivery of selected products, including groceries, household essentials, personal care items, fashion and beauty products, small appliances and home and kitchen products. Availability varies by location and PIN code.
Amazon Great Indian Festival 2026: What Shoppers Should Know
With the sale scheduled to begin on October 8, shoppers looking for smartphones, electronics, appliances and other festive purchases can start preparing their wishlists ahead of the event.
The key highlights announced so far include:
Sale start date: October 8, 2026
Categories: Smartphones, electronics, TVs, fashion, beauty, appliances, groceries and more
SBI offer: 10% instant discount on eligible SBI Credit/Debit Card transactions and eligible credit-card EMI transactions
Prime benefit: Up to 10% extra savings on select offers
Deal formats: Blockbuster Deals, Top 100 Deals, Mega Deals and 8 PM Deals
Other offers: Exchange offers, No Cost EMI, Buy More Save More and Amazon Combos
Amazon Now: Available in 60+ cities, with expansion to 100 cities planned before Diwali
Seasonal employment: More than 160,000 seasonal work opportunities created across Amazon's operations network
As individual product offers have not yet been fully disclosed, shoppers will need to check the applicable prices, bank offers, exchange values and eligibility conditions when the Great Indian Festival goes live.
No UPI Day: Mobile Retailers to Boycott UPI on October 2; QR Codes to Be Covered in Black
Mobile phone retailers across India are set to observe October 2 as ‘No UPI Day’ in p
UPI 0.4% Charge Deferred Until Diwali: What Changes for Payments Above ₹2,000?
The proposed Merchant Discount Rate (MDR) on select Unified Payments Interface (UPI) transactions
Afghanistan vs Japan: Arab Gul Takes 4 Wickets as Afghanistan Win by 48 Runs in Asian Games
Afghanistan A began their men's cricket campaign at the 2026 Asian Games with a convincing 48-run
Oracle Layoffs 2026: Fresh Job Cuts Begin as Employees Receive 6 AM Emails
Oracle layoffs are back in the spotlight as the technology giant has initiated another round of j
NSE IPO GMP Falls to 3%: Issue Subscribed 1.47 Times on Final Day—Potential Listing Gain Explained
The National Stock Exchange of India (NSE) IPO entered its final day of bidding on September 21,
IPOs This Week: HD Fire Protect, Fusion CX Among 5 Issues Targeting ₹1,600 Crore
India’s primary market is set for a busy week, with five IPOs scheduled across the mainboar
Jio Platforms Share Price Today: Stock Rises 5%, IPO Investors Gain Over 32%
Jio Platforms shares extended their post-listing rally on Thursday, October 29, rising around 5%
PolicyBazaar Shares Crash 26%: What Is the IRDAI Proposal Behind the Sharp Fall?
Shares of PB Fintech, the parent company of PolicyBazaar, plunged as much as 26% on September 24
How Deepti Sharma Became One of the World’s Best Women’s Cricket All-Rounders
Indian all-rounder Deepti Sharma has established herself as an important player in women’s
NSE IPO: ₹22,569 Crore Offer — Should You Invest? Understand Valuation, GMP and Risks
The much-awaited NSE IPO 2026 has opened to retail investors, giving the public a chance to own a
